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SHORT ON MARKETING
What most start-ups don’t realize is that when you position yourself, you’ve repositioned everyone else, i.e. your competition. So there has to be a strong element of conflict in your positioning and...
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FROM ZERO TO HERO
40% of venture backed companies fail. 40% yield moderate returns. 20% or less produce high returns. That small percentage is responsible for the venture capital industry consistently performing above...
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